Friday 27 June 2014

How to Become the Best Live Chat Service Provider?

To become the best in providing a live chat service, is perhaps the dream of every online vendor because this is the only effective way to get the customers’ attention in the crowd of billions of competitors. Here is how you can do it.

Keep a Track of Market Trends

In this fast paced world, everything related to a business is changing on the fast pace. This is just because of rapidly increasing developments in the cyber domain. Therefore, to deliver an up to the mark service, businesses have to keep a track of ongoing developments. For this, there is a need to keep an eye-on-the international as well as local market trends. See how the customers’ demands are changing and what you can do best to win their trust in your business.

Addition of New Features in Your Live Chat Software
As the live chat service is provided through chat software; make sure you have chosen the best version with maximum features. If you are using your own software, then keep updating it by adding latest features before they become common in the market. In case, you are buying software, make sure that you are picking the company which keeps adding new features. 

Provide Live Chat Service on Your Facebook Page too

Today, every business has a social media page, because this is the most effective way to stay in touch with your local as well as international clients. Some of the online businesses even use this portal as their primary customer support channel, because it allows them to reach out to the international market in a relatively easier, faster and economical way.

Keep Monitoring Your Agents’ Performance

The efficiency of your live chat service depends much on the performance of your CSRs; therefore, you need to keep a check on their performance. For this, you can either have a look on chat histories or count the number of conversions each of the clients brings to your online business.

Train them About the Usage of Latest Technologies
Whatever new features you add in to your chat software or any other latest technology or trend you plan to use, make this known to your CSRs and train them well to use it in the best way.

Thus, by taking care of some key points, you can become the best live chat service provider company.

Thursday 19 June 2014

4 Keys to Prepare a Mobile Ready E-Commerce Website

With the advent of innovative handy devices like smartphones and tablets, there is seen a rapid increase in the mobile shoppers which are predicted to surpass the desktop shoppers in the upcoming years. It has been proven from the different market research results that mobile e-commerce accounts for a considerable online conversion rate which is why, the retailers are bound to make their websites mobile-friendly.

What the retailers need to do to facilitate an enhanced mobile shopping experience on their websites. They need to maintain a strong web presence, for which, the most important thing is to have live chat service in their websites. Here are the key things which they need to keep in view while preparing a mobile ready e-commerce website.

Responsive Web Design
Creating a responsive web design is the primary step to promote mobile shopping on your website. There remained different conflicts about creating a responsive web design and a separate version of a site for mobiles but the former idea got the Google’s support, because it does not disturb a website’s loading speed in any way. The idea of building a separate website is also discouraged because it involves time consuming redirects, which frustrate the users while they are shopping online. For the retailers, it is easier to maintain a responsive web design because it saves them from creating separate content for mobile-friendly versions of their websites. Moreover, a responsive website is easily approached through different devices like, cellphones, tablets and desktops.

Below One Second Load Times

Google wants a website’s page to be loaded on a mobile device in less than one second, if it takes longer than this it could penalize that mobile site after which, it would no longer be visible to mobile users. The purpose of making this rule is to enhance the mobile shopping experience.

Add Images by resizing them properly
What if your mobile shopper is not able to see images of your products? Certainly, he will remain confused about purchasing a product because here lacks a real shopping experience, which a buyer could have by having a look at images. To optimize a website for mobile e-commerce, retailers need to incorporate right-sized images and graphics. For this, they first need to compress the images to a required size that gets easily uploaded and is viewable on visitors’ side. For fast image loading, they can limit the colors or select the best file type.

Mobile App for Live Chat Support

Live support chat has become a part and parcel of e-commerce website; however, to make their mobile shoppers to avail the facility, the retailers need to launch a mobile app of live chat. This will allow the mobile shoppers to have a shopping experience of typical brick and mortar store, where real sales persons are always there to serve every potential client.

By taking care of these key points, you can turn your e-commerce website into a perfect e-store that equally invites all kinds of users from across the globe. An e-commerce website that is equally useful for all kinds of users (the mobile and desktop) is much more successful in generating more sales.