Monday 31 December 2012

Green Consumers Use Website Live Support to Make Ethical Purchases

Before you head out to a local mall, have a one-on-one conversation with yourself about the value of money. Is it a piece of paper which allows you to purchase a desirable product? Or is it something much more? Ethical consumerism has grown in popularity over these past decades and retailers are offering ethical and eco-friendly products that are as good as their famous alternatives. Consumer activists can now morally boycott big brands by using their money as a dollar vote. According to Adriana Herrera (CEO of Fashioning Change), "Buying something is more than just an exchange of money. It can be a vote." E-tailers can use website live support to engage customers.

Green customers are one of a kind! They have strong values and are willing to abide to them by any means necessary. In the past, customers made ethically informed consumption choices by boycotting organizations and countries that are doing more harm to the society than good. Corporations that go unpunished for using harmful substances while manufacturing or for mistreating third-world factory workers have been boycotted. Customers can now purchase with e-retailers that prescribe to strong ethics through website live support.

Live customer service chat is an online CRM application which connects visitors to a customer service representative through live chat. Company chat representatives welcome guests upon entering the e-tail site and use a tracking component to assess their referral URL, keyword searches, and webpage duration. By gauging the online activity data, agents can monitor what a guest is interested in. They can proactively engage them in a meaningful discussion about their business as well as explain why their product offerings are of better monetary value than big-label alternatives. Live customer service chat consultants can also resolve queries in real-time and push links to navigate them around the site.