Open a Client Conversation with Live Website Support

How do you treat a potential client that has accessed your website? E-retailers are often under the
impression that the prospect is interested in their product offering. Little do they know, a website visitor is assessing the website to determine whether it can fulfill their needs or not. Although, flash-sales and animated layouts are impressive, they are not compelling enough to convince anyone to become a long-term customer. Susan Scott, author of the best-sellers Fierce Conversations and Fierce Leadership, believes it is essential to build a customer relationship before you move into the selling mode.

Don’t Go for the Hard Sell
Most of the time, e-retailers follow up on potential clients by asking product-specific questions or by pitching their products, Instead of communicating useful details about your product. Have a meaningful conversation with the prospective customer. You can use live customer service chat to communicate with visitors on your website. Easily installed, it helps e-business owners identify the real issue behind their purchase intent.

Comfort Comes First
Offered by WebGreeter, live customer service chat connects website visitors with a company chat representative. A greeting text-based message is sent to every person that enters your website. By welcoming everyone, you send a clear message that you want visitors to comfortable on your website. Other than establishing rapport, you make it clear real-time assistance is available. The instant message will appear on a chat API window which can be customized to include your theme colors and logo.

What is on Top of your Customer’s Agenda?
Customer service representatives use a built-in web analytic feature to understand the motive behind coming to your website. The referral URL source, keyword searches, and webpage duration indicate what a prospect is interested in. For the sake of clarification, operators send a proactive chat invitation. Live website support enables both to have a meaningful conversation in real-time. Operators ask open-ended questions to learn what problem or how many problems a customer is trying to solve. Their intent isn’t to meet sales goals; rather, it is to learn what is on the customers’ minds.

Offer Appropriate Products 
Does this approach seem counterintuitive to everything you’ve learned in business school? The best-selling author explains opening a client conversation is the best way to build a long-term relationship. Operators postpone a possible sale because they want to learn as much as possible about the problem. By not pushing them to buy something, live website support will prevent you from wasting time on a prospect that isn’t interested in a specific solution set. Operators can then help them discover products that can resolve their problems.

Live Website Chat Support Eliminates Growth Stunts

Are you a once promising start-up whose growth is now stunted? Ron Ashkenas, managing partner of
Shaffer Consulting, believes slowdowns are inevitable and the only way to get through slumps is to know what is behind them. He mentioned some reasons why the future of so many web-based startups begins to dim. There is the law of large numbers in which pressure is placed upon the sales team to find new markets and categories. Ashkenas says, “As a company gets bigger, each percentage of incremental revenue suddenly represents a fundamentally larger number”. Another sign is psychological self-protection. Many companies are afraid to innovate. They preserve the base business by “adapting existing products and services.”

Explore What’s Stopping You
What if you could keep up growth? Ashkenas believes you can do that by considering downsizing. You should eliminate products that do not produce sufficient returns. Finding answers “can liberate you and your resources to focus on new opportunities and will lead to more growth in the long term.” He also advises e-businesses to regularly re-examine their business model. Proffered by WebGreeter, live support chat website is an innovative solution that helps e-businesses start growing again.

Live Chat- - Viable Solution
Appearing as a customizable chat API window, customer service representatives (CSRs) are appointed to help website visitors make purchase decisions in real-time. When someone clicks upon the link to your website, chat operators automatically send a greeting text-based message. By establishing rapport, prospects get the idea that they have someone is willing to actively listen to what they have to say. Live support chat website helps web-based businesses get through slumps because operators are globally-situated.

Ideal for Cost-conscious Organizations
As human resources are outsourced, clients will spend less than what they normally would have for a local customer service representative. Live website chat support is a cost-effective choice for organizations that consider downsizing. Operators can use the built-in web analytic feature to gauge which products are not performing as well as they should be. They use open-ended questions to learn why customers prefer one item over the other. Clients can use valuable insights to either issues or do away with the product altogether. At the same time, you can get good suggestions to create new categories.

Get More Sales
Aside from helping business owners re-examine their business model, live website chat support also helps them expand their business into new markets and product categories. Multilingual operators are highly knowledgeable. They can live chat in various languages (i.e. English, Spanish, and German) to help customers learn about new business developments.

Live Customer Service Chat Improves the Front End of Your Site

Nearly everyone in digital marketing will tell you to have your own business website. E- Retailers look  forward to potential customers walking through the front door of their online store. What is the front door? A landing page can be any page a website visitor clicks on to visit a website. It can be a product specific page or anything else. In most cases, it will be the homepage. The homepage usually gets the lion’s share of website visitors. Therefore, it is important to create an optimized homepage experience that will ensure casual visitors will become buying customers. You can add chat to website to make the most of your homepage.

Fulfill Conversion Goals
Janine Popick, CEO of Vertical Response, believes the homepage is the hardest working page on your website. Like a good host, it has to engage every visitor that drops by. Otherwise, people will drop off your website and go somewhere else that will give them undivided attention. An optimized homepage will ensure people will stay on your website. It will motivate them to explore your product offerings and fill the newsletter opt-in form.  By adding chat to website, you can maximize conversion goals. The online CRM application appears as a chat API window. It appears on the front-end of your website as soon as someone enters it.

Live Chat Makes a Difference
The chat API window is customizable and takes no more than five minutes to install it. Web Greeter employs customer service representatives (CSRs) from around the world to interact with website visitors. Chat operators welcome guests upon arrival to establish rapport and to increase their awareness of live customer service chat. As visitors browse the site, a built-in web analytic feature is used to assess online behavior. The built-in web analytic tool is similar to Google Analytics. Business owners can use it to assess how their homepage is performing and make informed choices to improve the conversion rate. Operators use it to understand where people are dropping off and where there are spikes on your website.

Be Proactive
Business owners have to wait upon Google Analytics and similar tools to show how their website is doing. With live customer service chat, you can take immediate action to improve the performance of your homepage. Chat operators send visitors a proactive chat invitation to understand the motivation behind visiting your website. Visitors can explain ask about company policies and product choices that meet their personal requirements. After engaging customers in a meaningful discussion, operators then propose meaningful real-time resolutions.

Develop a High Touch Business with Live Chat Support for Website

Are you a high-touch business? Industry experts advise entrepreneurially minded executives that they should pursue a high-touch business as opposed to a low-touch business. A high-touch business relies upon a trust-oriented relationship between company sales representative(s) and customers. Examples of the premium customer model include accounting and legal firms, financial services businesses and real estate brokerage. It is high time that e-retailers should consider adopting this distinct customer model. For a very long time, they operated as a low-touch business. In a low-touch business, customers do not place much value in the individual that is selling to them. They merely purchase a product and move on to the next retailer that sells a more enticing product. You can convert business operations intelligently with live chat support for website.

Benefits and Challenges
You should consider building a high-touch business for many reasons. Customers are sticky. Hence, your business will become more profitable. They value their relationship with the seller and will be less likely to shop around as much. They are also willing to pay for better experience. Oracle mentions in their report, “Why Customer Satisfaction is No Longer Good Enough” that 81% of shoppers is willing to pay more for superior customer experience. Nearly half of customers are willing to pay a premium of more than 5%. On the downside, entrepreneurially minded executives will discover it is difficult to replicate this business model across geographies and multiple customer segments. You can handle this challenge with live chat support for website.

Problems and More Problems
As your e-business begins to grow, you will naturally considering selling to international customers. You will come across several obstacles when you make strides. International customers usually visit business websites that are in their native language. The copy on your website should cater to multilingual customers. Although, you can hire a translator, what will you do if prospective buyers come across a problem? How will you resolve customer service support issues when you do not know anything but English? You can ask customers to e-mail their problems. Someone in your company can use translation software to convert foreign text into English but are they empowered to help? You can also set up a call-center but do you have the capital to hire a number of call representatives? Chances are that you do not. You can add live chat to your website. It is a cost-effective business solution successful online business use to handle customer support related problems.

Solution at Your Fingertips
By adding live chat to your website, you will get a HTML code that needs to be pasted to the backend of your website. Within five minutes, a chat API window and click-to-chat button will appear on the screen. This platform connects website visitors to a chat operator that doubles as a sales representative and a customer service officer. Chat operators are personally selected by Web Greeter to interact with international clients. They are appointed on their multilingual abilities. Live chat is currently available in English, Spanish, German, French and Arabic.  These operators welcome guests upon arrival and navigate them around your website. They are empowered to resolve common search problems in real-time and fulfill other customer service requests.