Live Website Support Goes Hand in Hand with Mobile Money

Hate carrying a heavy purse? Replace your weary leather wallet with a mobile wallet!  Although, non-coin based currency systems has been around for some time, and mobile money is believed to become the future form of money. As of now, Verizon’s ISIS, Apple’s Passbook and Google Wallet are making great strides in the mobile commerce space. Each company has introduced some form of online wallet. Whether, the customer purchases in-store or online, they are able to complete financial transactions via a smartphone device. E-retailers that have a store web browser should update their payment solutions and add live chat to your website.

While, there are four primary models for mobile payments (i.e. SMS based transaction payments, direct mobile billing, NFC transactions, mobile web payment), the latter method has grown in popularity amongst Smartphone users. Wilson Kerr (VP at Unbound Commerce) explains, “Consumers increasingly trust their smartphones and apps will allow consumers to replace payment and store-specific loyalty cards they carry in their traditional wallet or purse.” RSR Research’s recent survey confirmed customers are open to using mobile money. While, 44% of respondents stated they use credit cards as the primary form of payment, 20% of survey-takers believe some form of digital payment, including money, will become the primary form of payment in three years. In order to keep up with the constant changes in technology, e-retailers should add live chat to your website to help customers make purchases with mobile money.

Live website support is an online CRM application which guarantees 24/7 customer service and support. Upon entering the store web browser, visitors are welcomed by a customer service representative (CSR). Live website support employs a team of global operators to live chat with visitors. Unlike traditional communication methods which require customers to make the first step, CSRs proactively engage customers in a meaningful discussion. They live chat about company policies, navigate them around the online store to find products, and push them closer to the conversion funnel. If customers interested to purchase product(s), CSRs can help explain how to use their mobile wallet to complete the transaction.